During the National Day Holiday, Dongli District’s Cultural Tourism Consumption Continues to Grow
Focusing on the theme “Songs of a Flourishing Era: Experience the Joy of Tianjin,” Dongli District gathered agricultural, commercial, cultural, tourism, and sports resources to launch nearly 40 vibrant cultural and tourism activities, allowing tourists to fully enjoy their holiday. During the holiday period, the district’s scenic spots welcomed 309,100 visitors, marking a 63.42% year-over-year increase. Revenue reached 26.08 million yuan, an increase of 35.92% over last year. The total number of tourists received throughout the district was 2.04 million, an increase of 10.73%, with total revenue hitting 165 million yuan, marking a year-on-year growth of 33.06%.
Rich and Colorful Cultural Exhibitions
The Dongli Art Museum hosted a photography art exhibition celebrating the 75th anniversary of the founding of the People’s Republic of China. The Dongli District Museum held an exhibition on traditional inkstones, while Renya Community launched a reading event called “A Literary Dongli for All – ‘With Our Youth, Build a Flourishing China.’” The Junliangcheng City Library also held a reading activity themed around China’s traditional Double Ninth Festival, and the China Science Exploration Center trialed its first public “Books and Cuisine” program. The variety of cultural activities, including photography exhibitions, reading sessions, and scientific lectures, offered the public a range of exciting cultural experiences.
Popular Activities Drawing Large Crowds
The Dongli Lake Scenic Area held a lakeside garden party with immersive performances and carefully designed tourism consumption areas. The “Magical Street” featured various specialty stalls, showcasing everything from traditional handicrafts to creative foods. The stunning light and shadow area was dreamlike, and captivating performances brought visitors into a unique artistic atmosphere. The Tianjin Happy Valley held a special National Day event, the Trendy Play Week, featuring nine thrilling fun houses, five exciting zones, interactions with high-profile NPCs, and a week-long, spectacular fireworks display. At the Guanhu Castle Hot Spring Resort, visitors joined the castle party and enjoyed the “Castle Beauty” transformation show, magical graffiti, and My Little Pony-themed fun. Other family-friendly events included the fantasy-themed carnival at Caiyuanzi Farm, a National Day camping event at Xinli Country Park, and a dreamlike parent-child tour at the Space Forest Parent-Child Tribe, allowing citizens to get close to nature and enjoy a memorable holiday.
Exciting Promotions
Various commercial entities in the district actively ran promotions such as discounts, buy-one-get-one deals, markdowns, raffles, and reward points to attract customers and stimulate consumer spending. Dongli Wanda launched a series of popular events including a National Music Festival, an anime convention, and National Day cultural performances paired with promotions throughout the holiday. The Galaxy Hotel and Guanhu Castle Hotel both offered multiple discounts and voucher giveaways. IKEA Dongli Store launched a “Buy the Complete IKEA Kitchen and Get Discounts” campaign, with member discounts on over 400 selected items. Dongli New Business Plaza held a “Golden Week & Anniversary Celebration” raffle event. Dongli Lake Vanke also held a National Day raffle event for spending milestones. Huicheng Plaza’s “National Day Fun – Start Your Holiday in One Click” series of activities and the Bosideng Mercedes-Benz “Enjoy the Price Holiday – National Day Car Purchase Festival,” which offered trade-in benefits and car purchase incentives, created a lively holiday shopping atmosphere across the district.